Do you need to win new clients?
Do you need to get busy people to respond to you and say 'yes' to your requests?
If so, read on.
I ran a digital marketing agency and about a year in, my word of mouth leads dried up.
I was desperate for sales and I dealt with that in the only way us Brits know how... I got blind drunk.
... In that time, I decided to write the most absurd cold email I could.
I was still tipsy enough in the morning to think it was a good idea to send my email to Marketing Directors, CEOs and other senior people at some of the world's largest brands and corporations.
To my amazement, it worked.
Take a look at these screenshots.
These are the result of a my desperate, drunk cold email.
There's more where that came from. I've saved them all. This might show my insecurity somewhat!
I’ve met with senior decision makers at RedBull, Pepsi, Symantec, Hewlett-Packard, Cisco, HSBC, Barclays, and countless other global brands, exciting start-ups and SMEs.
It turns out B2B doesn't have to mean Boring-2-Boring!
Take a look...
I’ve used this same style to get senior editors at large publications such as Yahoo Business, Entrepreneur.com, Inc.com, Channel4 News, The Independent, Time Magazine, and many more to respond to me and publish my clients' content.
The screenshot below is from the former editor of Venture Beat, Dylan Tweeney.
This tech publication gets millions of visitors per month.
I needed to get my biggest client, Symantec, some PR coverage.
We would have lost them as a client otherwise.
I went into work on a Saturday morning and sent Dylan an email.
We got the coverage we needed.
A few years later, I was messaging Dylan on Skype and he sent me this message.
He remembered my pitch - even after 4 years!
I've used it to invite myself onto podcasts such as Kevin Rogers' "The Truth About Marketing" podcast.
I've used it to get people to my clients' events and seminars.
I’ve used it to help my friends get as many job interviews as they need.
Back in March last year, I started my Facebook Group, Charm Offensive, and started showing people my weird way of generating opportunities whenever I wanted.
Here's a few more screenshots for you.
This time let's show some results from people who took my advice...
Please, do enjoy some success stories:
You can get results like these.
And you can get them immediately.
Just grab my templates.
Start using them.
Start waking up to an inbox full of compliments and new opportunities.
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For those of you who have a mind with a penchant for the conspiratorial, I attach further evidence of my weird ways working below.
This is a recent Facebook memory. I'd completely forgotten I'd about this:
I recently found the original response that Symantec sent in response to my drunk cold email:
To finish off, here are a few recent testimonials that were posted in the Charm Offensive Facebook Group: