Enhance your SaaS business with this pack of charming & effective email templates.

Welcome new users, charm them into to upgrading, ask for feedback, and more – all while making them smile.

I released this pack for a joint venture with Aaron Krall when he ran the SAAS Growth Hacks Facebook Group.

These templates will be useful to anyone running a SaaS business or anyone who has (or might have in future) SaaS clients.

Most SaaS emails are bland, boring, and not persuasive. As the templates in this pack have been written using Charm Offensive principles, they will make your users smile, making it more likely they will take the actions you want them to take.

I happened upon these templates recently and realised I’d never sold them directly to my audience. How silly of me!

To rectify this silly omission, I’m running a very brief flash sale for these templates.


What’s included?

This includes templates for:

  • Start a conversation with existing users to book interviews to get feedback ​& success stories.
  • Email users to ask why they didn’t upgrade.
  • Inform customers that their credit card has been declined, and get new payment details.
  • Ask users why they cancelled their account.
  • A “your trial is ending please upgrade” email.
  • Welcome new customers to your platform and make them smirk, smile, or laugh.
  • Getting the attention of joint venture partners with a view to selling your complimentary product.
  • Get the attention of journalists and other influencers and get them to write stories about your platform.

Grab this pack for a special discount until 1159PM tonight, Central Time.

£396 £69 / $97

BUY NOW

JON BUCHAN  //  Founder, Charm Offensive

A good few years ago, I was desperate for sales after my word of mouth work dried up.

I got hellishly drunk one night and wrote a completely absurd cold email. I was still tipsy the next morning and decided it was still a good idea to send it to pretty senior Marketing Directors at big brands.

To my astonishment, it worked. I got the most amazing complimentary responses and requests for calls/meetings, from senior decision makers at RedBull, Pepsi, Symantec, Hewlett-Packard, HSBC, Barclays and countless other global brands. Symantec and Hewlett Packard became clients.

All because of a crazy cold pitch.

I decided to start teaching others my unorthodox approach to cold pitching. People listened to my weird advice and found that it worked for them, too.

That’s what Charm Offensive is all about: getting the attention of busy people.