Finally, a Charming Template Pack for copywriters to get new clients and retain them.

Introducing The Charming "I Need Copywriting Clients" Template Pack.

Whether you’re a newbie copywriter or a grizzled veteran, you’ll find templates in this pack that will be hugely useful and effective. 

A lot of copywriters are fantastic at selling other company's products but awful at selling themselves.

On top of that, there's tons of competition. To get new clients, you need to stand out. 

Cold pitching enables you to pick and choose the prospects you want to work with. It's hugely scalable, too.

My Charming Templates will help you stand out in inboxes and get you positive responses that you can turn into new clients. 

On top of that, you'll find effective templates to help you upsell, move clients to a retainer, get referrals, and more.

This pack will be a potent weapon for any freelance copywriter. 

Want to get this pack for the special discount?

Grab it now to start growing your copywriting business:

£799 £129 / $169

What's included in the pack?

This pack includes the following templates...

  • A cold pitch template for newbie copywriters to get their first clients
  • A cold pitch template for Intermediate and veterans to get new clients that leverage testimonials and/or case studies
  • A cold pitch template for getting freelance gigs from marketing agencies
  • A more succinct cold DM template you can use to slide into prospects DMs and get a positive response
  • A ‘retainer’ email template to move existing clients from one-off projects to a monthly retainer
  • An ‘upselling’ email to pitch for more work from existing clients
  • A ‘cross selling’ email to sell other services such as email list management or digital marketing consultancy
  • A ‘referrals’ email to ask existing clients to refer you to other potential clients they might know
  • A cheeky email to send to clients who you’ve sent a proposal to but not had a decision from yet
  • An email to send to previous clients whom you’d like to work with again
  • An email to send to existing clients to get testimonials

And that's not all... 
Check out these bonuses!

Newbie Copywriters Guide

(Value: £199)

This guide will explain how newbie copywriters can find prospects, cold pitch to them, and get their first new clients. 

Keep Clients Hooked Guide

(Value: £199)

Sick of existing clients ghosting you? This guide will show you how to keep clients engaged and eager to work with you. 

Simple Charming Facebook Ad Template & Set Up Guide

(Value: £299)

This simple Charming Facebook Ad template will help you get leads directly into your messenger inbox. This comes with a full guide to setting your Facebook ad up.

Direct Mail & Email Follow Up Template

(Value: £199)

Need to get the attention of a really hard to reach prospect? Direct mail can help you do just that. This two-punch combo will get results!

Want to get this pack for the special discount?

Grab it now to start growing your copywriting business:

£799 £129 / $169

Do my methods work?

Of course they do! As this pack is being launched, I don't have testimonials for it yet - but I do have many for my other packs:

Just got off the phone with my new client

Charm success!

Just got off the phone with my new client who I "won" by answering a FB post looking for a copywriter.

I used one of Jon's templates to email her and send her to my portfolio.

She told me that she got so many replies to her post that she basically started by scanning the email itself.

Mine, of course, stood out because I used Jon's template.

So gang, it's more than just a great portfolio. You need to stand out even in the email copy to get them to read your portfolio.

Without using Jon's template, who knows if she would have even seen the awesomeness in my portfolio.

Thanks Jon!

Heather christian

I've Landed my first job

Yo, just to let anyone who's bought Charm Offensive Professional (or is thinking of buying), it works.

I'm only 20 years old with 2 months copywriting training.

I've been taking pointers from the beautiful, charisma-man Jon Buchan himself, and not only am I creating leads, I've also landed my first job.

2 months, little training, no experience, and barely able to use a washing machine - sounds like a hopeless case right?

Jon says: "Nah, it'll be fine"

And it was - got a job and feeling good. Much praise 😌👌

Ryan Bolson

It’s scary what you could accomplish

Jon, you’ve stumbled upon something special.

Your approach works. I don’t understand why more people don’t think of being irreverent. It’s honestly like a secret power... and it’s scary what you could accomplish with a handful of letters with bear pictures and some silly emails.

You could use this to meet famous people, get dream jobs, big paying clients, a girlfriend (why not?)...

It’s so simple yet so effective.

I sincerely hope you don’t become wildly successful or famous because then you’d popularize this method 😂

Be very encouraged!

James Thompson

Want to get results like these for yourself?

Grab the pack now to secure the special discount:

£799 £129 / $169


I am just starting out. Will this work for me?

Yes. This will work for all levels of experience.

Who will this work for?

Copywriters of all levels. 

When will the pack become available to download?
The pack is available to download immediately.

JON BUCHAN  //  Founder, Charm Offensive

A good few years ago, I was desperate for sales after my word of mouth work dried up.

I got hellishly drunk one night and wrote a completely absurd cold email. I was still tipsy the next morning and decided it was still a good idea to send it to pretty senior Marketing Directors at big brands.

To my astonishment, it worked. I got the most amazing complimentary responses and requests for calls/meetings, from senior decision makers at RedBull, Pepsi, Symantec, Hewlett-Packard, HSBC, Barclays and countless other global brands. Symantec and Hewlett Packard became clients.

All because of a crazy cold pitch.

I decided to start teaching others my unorthodox approach to cold pitching. People listened to my weird advice and found that it worked for them, too.

That's what Charm Offensive is all about: getting the attention of busy people.

Jon Buchan

Copyright 2020 Logical Absurdity Ltd T/A Charm Offensive.